Feast or famine
The phone rings when it rings. Booked solid one month, scrambling the next — with payroll due either way.
Tree service leads & marketing — built only for tree companies
Google auctions you against every competitor in town. Angi sells the same lead five times. Buying leads rents you a single phone call. Direct mail reaches homeowners before they ever search — and every call is exclusively yours. Run your numbers →
Your numbers + our 0.7% mail-response benchmark. No email needed to see it.
Estimate based on our 0.7% mail-response benchmark, at the monthly volume we’d run for your size. Your close rate decides how much actually books — route-level tracking is how we push response higher month over month.
Why lead-getting feels like a gamble
The phone rings when it rings. Booked solid one month, scrambling the next — with payroll due either way.
Stop paying Angi, Google, or a pay-per-lead vendor and the leads vanish overnight. They own the number and the data — you own nothing.
Shared leads, price shoppers, and click costs that climb every year. By the time you call, four competitors already did.
More ads won’t fix that. Lead flow you own will.
The channel you haven’t tried
Every digital channel fights over the homeowners already typing “tree removal near me.” Direct mail reaches the one staring at a dead oak who hasn’t called anyone yet. That’s why it’s the only channel where you control the dial.
01
More mail, more calls. Less mail, fewer calls. The only channel where you control how many leads arrive each week — so you can plan hiring, crews, and cash flow around it.
02
Your letter is in their hand before they shop around — not three contractors’ quotes. Higher close rates, better margins, and no estimates you were never going to win.
03
You can’t hire a climber or step out of the field until you trust the work will be there. Lead flow you control is what makes building a real team possible.
Why ours compounds
Mail a whole zip and hope. The problem isn’t the mail — it’s that you can’t tell which neighborhoods actually called. So results stay flat, month after month.
We put a unique tracking number on every carrier route, score every route on 295 data points (including tree-canopy data no one else has), then cut the dead routes and double down on the winners. That’s why your results climb instead of flatline.
Every way to get leads
Cost, exclusivity, reach, ownership, compounding — lined up across every channel a tree company weighs.
Pay-per-lead mail gets you exclusivity and pre-search reach — but you never own the number or the data, and the cost swings every month.
What clients say
No storms last year, but I didn’t suffer for work — great leads coming in every month. They positioned me as the arborist authority in my market.
Internet, social, newspapers, billboards, radio — I’ve tried it all. Tree Traction has been 100% the most successful. Our business has almost doubled.
Within two weeks I was seeing results. I 10X’d my money my first month.
10 calls in 2 days during our slowest season.
$40K/month from their leads alone.
First job was a $6,500 crane job.
Honest filter
If you’re on the left, the free analysis is worth your 60 seconds. If you’re on the right, we’ll tell you so on the call.
Claim your free zip code analysis
We scan every carrier route within a 30-minute drive and score it on tree canopy, income, property value, and home age. The map is yours to keep — even if we never work together.
“10X’d my money my first month.” — Matt Morovic, Upright Tree Care
Common questions
The channels that work at scale are targeted direct mail, Google LSA (when it’s behaving), and word of mouth. We focus on direct mail because it’s the only one that reaches homeowners before they search — and the only one where the leads, the numbers, and the data stay yours.
Easier to start, harder to live with. Bought leads (Angi, Thumbtack, pay-per-lead) are usually shared with several companies at once, so you’re price-shopping against four others before you say hello — and the day you stop paying, the leads stop cold. Direct mail gives you exclusive leads no one else gets, and builds an asset that keeps producing because you own it.
Google puts you in a bidding war and often sends one homeowner’s request to 3–5 contractors. Facebook interrupts people who weren’t looking and produces tire-kickers. Direct mail reaches a homeowner in their yard, looking at their tree, with your name on the piece in their hand — higher intent, higher close rates.
It’s a planning estimate, not a promise — calls = the monthly mail volume we’d run for your size × our 0.7% mail-response benchmark, and the new-work figure = those calls × your average job value. Your close rate decides how much actually books. The real zip code analysis of your area is what our team runs for free after you claim it.
Per piece, not per lead. Pricing runs $0.52–$0.70 per piece depending on volume — postage included. Our Growth plan is roughly $3,200/month for around 4,600 letters across two mailings. You control the volume, so you control the spend.
Simple: you make more than you pay us, or we keep working at no extra cost until you do — or we refund you. Renting leads from Angi or Google comes with no such promise.
Yes. Every tracking number ports out for $1.25 each. Your performance data, route insights, and campaign history are yours from day one — live on your dashboard, whether we work together for one year or ten.
One tree company per zip. Claim the free analysis and we’ll tell you on the call. If a competitor’s already in your area, we won’t take you.